by Adit Shah
Lamborghini and Mercedes-Marcedes-Mibach plan to expand in India, as a developed Indian tribe rich in superluxing cars, which takes their sales to record levels.
Lamborghini, who is newly sold in a year, is searching for a fourth exhibition in India, while Mercedes-Mircedes-Maybach sees the country as a 5 main market.
“India, for us, it’s a great asset… There’s a great potential for the future. The idea of being may be the fourth agent, but that’s still something in the early stages,” Lamborghini told reporters at the virtual table.
The optimism because of the “momentum change” in the country is “moomentum from young customers,” he said, adding that the average age of a Lamborghini buyer in India is under the age of 40 – the youngest market after China.
“You have a lot of initiatives in India that are very successful. You have a very young and wealthy individual who takes steps for this type of car. So this is positive for us,” he said.
The rapid economic growth in India has made a fundamental change in attitude towards the purchase of luxury between young generations, which are different from their elders, who were more concerned about savings.
Initiative managers will increase the sale of all luxury items after registering public lists and young generations of family business spending with less guilty – cars, clocks, bags and even homes.
However, the sale of Luxi cars in India accounts for a slightly more than 1 percent market of 4 million, which is less than an annual super Lux.
Lamborghini had his best year in India in 2024, selling 113 cars, up 10 percent in
The Euros, the main price of about $500,000, has made up half of the sales, the rest from Hurakan and Revoilto.
Mercedes-Benz-Mibach grew 145 percent in 2024, selling 500 super Luxes, worth $325,000, an average price of about $15,0
Mercedes-Mircedes-Mibach chief Daniel Lesco said India had already been in the 10 main market and was able to be in the five main markets, but the speed of development depends on how the Lux market grows.
“I’m convinced that there are many more things… a lot of opportunities here,” Lesco told Reuters.
(Adity Shah’s Report; Editing by Mark Potter)